update in progress 72%

Object  + Visual 

Antonio Fazio 

Swatch / S51 Plastic / XX11-13

    The Sistem51 is more than a simple watch, it is a revolution and considered as the most innovative technological achievement of the last decade in the watch industry.
The automatic (self-winding) mechanical movement made from only 51 components is a real engineering feat.

It is the only mechanical movement ever made whose assembly is 100% automated.

S51 p. / TV spot