Works (in progress)


Works (in progress)









Antonio Fazio, aka “ato”, is an Italian art director and designer born in Switzerland in 1984.
A graduate of Eracom Lausanne (2010), he has lived, worked, and lectured across Paris, New York, and Milan, and is now based in Zürich. His work spans fashion, luxury, and sport, with clients including Prada, Versace, Maserati, Swatch, Hennessy, Adidas and the NBA.






© 2025 Antonio Fazio. All rights reserved.

Antonio Fazio, aka “ato”, is an Italian art director and designer born in Switzerland in 1984.
A graduate of Eracom Lausanne (2010), he has lived, worked, and lectured across Paris, New York, and Milan, and is now based in Zürich. His work spans fashion, luxury, and sport, with clients including Prada, Versace, Maserati, Swatch, Hennessy, Adidas and the NBA.

Swatch / Sistem–51 Irony

Introduction / Part 1


Country: Switzerland
Released: March 2015
Role: Design Coordinator of the Artistic and Technical development for the entire S51 Irony project.
Duties: Concept, Research, Form Study, Graphic Design, Product Design, Product Identity, Material Development.
Two years after the successful launch of the Sistem51, Swatch decided to create a metallic version called the “Sistem51 Irony”. Even if the movement and the watch shape were quite similar to the original version, the concept for this new model is inspired by a different story.